The only media which guarantees consumer interaction
New Homeowners
56% of New Homeowners purchase window coverings within the first 90 days of homeownership. We understand getting your marketing message in-home ASAP is critical to ensure you acquire that valuable lead. Data is compiled daily and mailed weekly. 100% deliverability Guarantee!
A variety of choices
Determine the New Homeowner targeting plan that works best for your territory and budget.
Customize your message and offers
Our powerful customization engine allows you to adjust your message and offer based on the audience you're reaching.
Reach the right audience
Increase sales and establish repeat business by sending your advertising exactly where you want. Target by zip code or draw exact boundaries of where you want to market.
Stand out from the crowd
Our oversized residential mail pieces ensure that every recipient will see, touch and make a decision about your marketing.
NEIGHBORHOOD TARGETING
Target only Homeowners
Pinpoint those desirable neighborhoods you’ve been trying to reach. Neighbors ask each other for referrals and talk to each other about their home improvements. Our campaigns ensure you’re pinpointing specifically owner occupied homes within your targeted geography, ensuring more leads and more closed sales.
Custom Trade Area Targeting
With our Custom Trade Area Targeting tool you can draw out your exact marketing geography, down to the precise neighborhood you want to target.
Custom Messaging
Have an install you just did in a very promising neighborhood? Market to all the surrounding neighbors with a testimonial from their neighbor.
Hard-to-Reach Homeowners
Trouble canvassing in a lucrative gated community? Targeted direct mail will get to those hard-to-reach Homeowners.
Refinances/HELOC
This audience is making an investment and will be staying in their home for several more years. Many of them will be making improvements on their best and biggest investment, their home. Now is a great time to reach out to them. From shutters as an investment to soft finishings such as drapes and pillows to bring that designer touch, your Gotcha Covered has a lot to offer those Homeowners making an investment to stay in their home.
Back to topTestimonials
Linda Sorensen
Gotcha Covered of Farmington“I launched my franchise in June and have worked with Megan at DBM from the beginning. Within just 4 months, I am getting more calls from this source than any other marketing efforts and am so glad I signed up. I highly recommend you give them a try and I think you'll find it's worth it.”
Debby McAlister
Gotcha Covered franchisee“I love my marketing mailers with DBM. It is by far my best marketing investment to date. Thank you, Megan & team, for helping me grow my business.”
Gressa Schroeder
Owner, Woodbury, MN“I received a 2,995% ROI on the program within the first 2 months with an average cost per appointment of $96. Six appointments booked, three closed for $17,360 in business, with $8,200 expected to close in the next two weeks. I’d recommend the New Homeowner program to all other franchisees.”
Glenn Wise
Gotcha Covered of Sarasota"I’ve been running DBM Group’s New Homeowner program for a couple of weeks, and I’ve already seen 4 great leads out of it. I closed 2 of those sales, which means the program has already paid for itself and then some! I would absolutely recommend this program to other franchisees."
Matt Martinez
Katy, TX"DBM's program drives more results than all the other marketing we've tried!"
Case Studies
ROI
2995%
$579.64
Spend
$17,360
Sales
$96
Average Cost/Booked
Gressa Schroeder, Owner, Woodbury, MN
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